This year the experts at the Pantone Color Institute, the most authoritative institution that sets color trends in every creative field, have chosen a color that particularly reflects the ice cream and pastry universe.

Ice cream and cakes are irresistibly reminiscent of Pantone shades 17-1230 Mocha Mousse, as is the Havana Compostable Paper Cup

A color that immediately evokes a desire for comfort and indulgence in small pleasures to give to oneself and to share with others.

In pastry, the specialties that recall this color are many:

  • The most beloved ice cream flavors: that of gianduja, coffee and chocolate.
  • The cake with chocolate and nuts, the Cheesecake and the Coffee Bavarian. To name just a few of the pastry delicacies.